Guest House at Graceland
3600 Elvis Presley Boulevard
Memphis, TN 38116
Jack Soden is the CEO of Elvis Presley Enterprises, Inc. Jack grew up in Kansas City, Missouri and attended Regis University in Denver, Colorado.
After graduation, he went to work in the investment banking industry. While working as Executive Director of a money management firm, he met a client, Priscilla Presley. Upon her request, he came to Memphis and helped develop a business plan for opening Graceland.
Today the company has more than four hundred employees, and Graceland has become one of the nation’s premier tourist attractions with annual visitors in excess of 600,000, bringing an estimated $200 million per year to the Memphis economy.
The organization has grown into a worldwide entertainment, licensing, merchandising and music publishing enterprise. The company also owns and operates Elvis Presley’s Heartbreak Hotel at Graceland.
Jack serves on the boards of The Greater Memphis Chamber of Commerce, The TN Tourism Committee, The ALSAC Leadership Council for St Jude Children’s Research Hospital, University of Memphis College of Communication and Fine Arts, and the National Advisory Board for the National Civil Rights Museum. He is a member of The Society of Entrepreneurs, and has served as chairman and a board member.
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